The header section of a resume might seem simple, but there's actually a right and a wrong way to create one. Emotionally mature and able to share credit, Multi-dimensional thinker who operates not only on the basis of important past experiences, but in light of new approaches and developments that occur in marketing, A strong team builder who understands from experience the intrinsic importance of building and nurturing powerful teams through leadership, management, hiring, and employee retention, Alchemist with the ability to combine creative with data – getting the best creative in front of the right audiences at the right cost to drive action, True innovator – looking to redefine how marketing is done, Serve as primary marketing point of contact with our university partner(s) helping to build strong, collaborative working relationships, Lead the development and refinement of all marketing messaging and creative designed to recruit potential students in the program, Partner with internal marketing teams to develop and deploy strategies across the program website, email campaigns, digital and social media, SEO/SEM, Collaborate with the admissions team to develop effective communication strategies with prospective students, Manage and maintain all program specific research efforts including competitive intelligence, consumer insights and industry trends and developments, Provide internal teams with brand assets and communications as needed, Develop and execute annual marketing plans, monitor performance and provide updates to internal teams, Work with our university partner and key internal teams on research efforts, develop and launch new program offerings and specializations, Work with Public Relations to gain traction in earned media, Ability to think out of the box and find creative, unorthodox solutions when needed, Able to prioritize and handle multiple assignments simultaneously, Experience managing client relationships helpful, Experience working with an agency is a plus, Experience with Salesforce, Google Analytics, Marketo is useful, Ability to create and deliver strong presentations, Self-motivated and an independent thinker who can meet deadlines, deal with conflicting priorities and have very strong interpersonal skills, Draft tactical briefs and deliver briefing presentations to engage marketing team and partners on execution of marketing campaigns, Experience with global fashion retail brand(s) preferred, High level of critical thinking ability and curiosity, particularly in balancing multiple projects and priorities, Consistent engagement with marketing industry and its best practices (e.g. ), as well as other strategic authoritative content and social media networks, Leverage existing brand marketing strategies to appropriately deploy content across community/blog and social channels, Point person for all media relations execution from product request fulfillments to image requests and all logistics to gain editorial coverage for the brand. Good balance of left- and right-brain thinking, Story-Telling: Easily conceptualizes brand/campaign “stories” and is able to translate these stories into compelling marketing programs. Brand Manager Resume Sample & Writing Guide [20+ Tips] Brand Manager Resume Sample & Writing Guide [20+ Tips] This guide will show you how to write the best brand manager resume. Immersed in creative communities and in touch with trends, Able and willing to travel within Europe and internationally up to 30% annually, Minimum of 8 years of experience as per above, Minimum of 8 years management experience required, Experience in leading x-functional programs, Support marketing team on developing and executing Lead Generation email campaigns, paid media and some social media initiatives, Execute creative campaigns via our email work tool Marketo and work cross functionally to ensure flawless campaign execution, Monitor competitive and industry trends (i.e. Is a natural leader who is also willing to listen and partner. Leverages individual differences as a driver for long-term business results, Mature, confident, and successful professional with the executive presence and industry stature to effectively represent the company externally, and bring enhanced credibility to the organization, Strong service orientation, a disciplined work ethic and a high standard of excellence for the overall marketing team, One of unquestioned personal and professional ethics and integrity, A balanced individual capable of forging productive working relationships with a broad range of personality types and styles, One who understands the vital role branding plays in capturing market share and attaining business objectives, Lives the values: Demonstrates the values of Outback through words, actions, and by example. And brand name schools aren’t only the usual suspects in the Ivy League – if you attended a strong public or state school with a strong and vibrant alumni base, make sure you point this out prominently in both the summary section at the top of your resume (when relevant) and in a separate education section at the end of your profile. "She laughed." Act as an expert in this space, Drive cross -functional efforts across marketing and the organization at large to continue to push the adaptation and execution of Collegiate strategy and the value of this segment, Act as a local CMO across all targeted zip codes. Communicates results broadly and interprets key insights into actionable plans, Agency/Vendor Management: Ability to effectively manage external agencies/vendors is critical. Ideally with a good portfolio of content developed with partners and influencers, Ability to identify and capitalize on trends, cultural moments, human insights and proven experience of operating autonomously, 2-4 years of equivalent marketing experience, Demonstrated success working in a matrix environment, Lead the day to day digital and social media process for the trademark, ensuring the "voice of Pepsi" is engaging, on-brand, and bringing Pepsi moments to life across mobile, Work with cross-functional partners, and act as connector and lynchpin across brand, social, media and agency teams, Test & learn with emerging platforms, focusing on impact, Manage digital budget, including allocation, tracking, and some payment processing, Drive passion for our mobile-first agenda within the brand team and the greater marketing group, Minimum 2 years of marketing experience, preferably with leading-edge brands, Framing strategies for establishing greater awareness about the products, Building brand focus in conjunction with operational requirements; utilizing market feedback & personal network to develop marketing intelligence for positioning the products, Implementing pre/post launch sales promotional activities for brand building & market development, Utilizing market feedback & personal network to develop marketing intelligence for formulating plans (both strategic as well as tactical) for the brands, Should be comfortable with change and ambiguity given the dynamic business environment, Strong analytical & conceptual skills in revenue scenario planning, Ability to communicate at multiple levels with both customers and colleagues, Excellent Leadership & Team Handling skills, Develop and provide strategic direction for various client materials: plans, presentations, reports, news releases, blogs, media strategy and message documents, Provide proactive and reactive client counsel and creative recommendations on meeting client goals through integrated communications, Build, maintain and develop new/existing client relationships, Develop and execute high-quality media programs from conception to placement, Recommend and support executive visibility/thought leadership opportunities aligned with the clients’ strategy and positioning, Manage projects and timelines efficiently while balancing staff workload, 8-10 years of experience providing public relations counsel in support of clients’ efforts around sponsorships, advertising and brand marketing, Experience working for a leading brand in support of advertising campaigns and sports and entertainment sponsorships, Existing relationships with media who cover advertising and the business of sports and entertainment, Knowledge of/experience with key advertising and brand marketing events, Experience developing and executing strategic communications plans that are relevant, creative and measureable, Demonstrated ability to draft and edit high-quality written materials, including media pitches, bylines, presentations and social content, Strong client presence and relationship-building skills, with an ability to lead a client to a strategy and point of view, Proven ability to contribute to compelling new business proposals and present them effectively and persuasively, Exceptional interpersonal communication and management skills – business minded and sound judgment, Demonstrated ability to lead, prioritize and manage multiple projects, Proficiency in meeting deadlines without sacrificing quality, Collaborate across functions to land multi-touchpoint, ‘through-the-funnel’ campaigns to drive both long-term brand value and immediate business impact, Determine appropriate KPIs, monitor performance, optimize content and its distribution in real time and report out on plan performance, working closely with Consumer Strategy & Insights, Media Managers, FP&A and other analytics teams, Maintaining and monitoring potential and current influencer partnerships, Experience in a fast growing consumer facing company, Strong experience communicating cross functionally, globally is a plus, Passion for company & travel. 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